Digital Distribution

Let's Play Ball

It’s September and the pennant race is heating up here in NY. At the time of writing, the Yankees are just one-and-a-half games out of first place, and the Mets hold a commanding lead in the NL East. Over the coming weeks, more viewers will tune in to the game, and October headlines will be all about the playoffs. Meanwhile, TV industry news has been concentrated on cord cutting; as expected Q2 ’15 turned out to be the inflection point where the first sizable number of subscribers canceled their TV service. Playing off the trend toward streaming video, Apple’s annual keynote included an Apple TV app demonstration from MLB.tv. Any fan watching immediately recognized what it means for the future of the game.

Loading, Please Wait

There’s a flaw with streaming video that smacks me in the face every now and then. Just when I’m settling into the show of choice, I occasionally get an ugly little message that says “Loading, please wait.” I don’t like it. It reminds me that my TV viewing habits are based on a less-than-perfect infrastructure (the Internet) with varying bandwidth to the home and potential server issues along the way. More importantly, it ruins my enjoyment of the show in question.

AT&T Rebuilds The Bundle, Thanks to DirecTV Approvals

The AT&T/DirecTV wedding is complete and the carrier wasted little time in consummating the deal. Almost immediately, AT&T launched a new TV/wireless bundle offering a 10 percent monthly discount that leverages either U-verse or DirecTV. Of course, the ‘bundle’ is not a new concept in the wireless industry or across telecom and broadband, and indeed the major wireless carriers have often tried to bundle TV and wireless together. But this one is a more serious attempt with a single billing package and, of course, it is the first time a carrier has been able to offer its own TV service on a nationwide level. Indeed, the DIRECTV merger now makes AT&T the largest TV provider in the U.S., surpassing Comcast.

Waiting for Godot’s Pal the YouTuber

Twenty-five years ago last Friday, Depeche Mode inadvertently almost started a riot. The band had finally become “big” in the U.S., but had not realized just how big. As a result, when they agreed to a CD signing session at a local record store – the Wherehouse record store – they had no idea that 15,000 people would turn up. Whoops. The message went out on the radio: “for all of you with radios listening to this, pass the message that Depeche Mode will only be here for three more hours.”

My DVR Died, But The TV Times Kept Rolling

My TV screen continued to pass on the DVR’s same little message it had been telling me for the past two hours: “Almost there, just a few more minutes.” Sure. I had optimistically believed that for the first 30 minutes, thinking that perhaps the DVR’s definition of a minute was a little longer than mine. But at this point I was beginning to read between the lines… my DVR box was fried.

Buffering killed the video star?

Consumer TV viewing habits continue to shift towards an always-on, streaming-centric solution and the networks are quickly jumping in with a multitude of viewing apps. So is it business as usual for the networks as they attempt to satisfy the mobile-hungry consumer’s appetite? Perhaps not, because the latest apps are being developed for connected TVs, rather than a previous focus on mobile, thanks to major device launches such as Amazon’s Fire TV, Chromecast, and the Xbox One. And more to the point, it’s the networks themselves that are jumping into the game.

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