Home Automation

2019 Home Automation Industry Overview - February 2020

Dollar sales for home automation products at retail increased 13% in 2019. Security cameras continue to drive the highest dollar sales of any home automation segment – but as this segment matures, with ownership rates now approaching 1 in 4 homes and a number of value brands readily available, growth rates have fallen by as much as half each year since 2016.

A good number of sales are going to existing smart homes rather than to brand new consumers, as nearly 3 out every 4 consumers who own home automation products owns more than one type.

Home Automation Marketplace Report Q4'19 - February 2020

The Home Automation Marketplace quarterly report provides guidance on product design and product strategies. It provides item level product detail – including product attributes and average selling prices – of the home automation products currently selling at retail. Eight product categories are included: security cameras, smart entry, smart lighting, sensors, system controllers, smart power, item trackers, and kits.  

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