Mobility Week in Review
The week when:
- AT&T joins T-Mobile to drop throttling
- Mint Mobile strikes again
Public access
Wearables Marketplace Report - July 2021
The quarterly Wearable Marketplace report provides a detailed listing of the latest consumer wearable products that are in market, or expected to launch soon. The report tracks a wide variety of wearable product metrics and also provides useful infographics on the various wearable devices and device categories.
TV & Video App Availability Report - July 2021
This report tracks the availability of TV network, vMVPD, streaming video service and sporting league apps on TV-connected devices. As of February 2021, TV-connected devices were installed in 82.1 million homes. Within this report we track the availability of apps within 92 percent of those households, depicting their reach to as many as 75.7 million homes.
Home Automation Week in Review
The week when:
- C by GE Becomes CYNC
- Lenovo Launches New Smart Clock with Wireless Dock
- ADT Tries to Block Vivint Imports
TV & Video Week In Review
The week when:
- Universal sends Pay 1 window movies to Peacock
- Universal & Amazon strike exclusive streaming rights deal
- NFL Sunday Ticket may be coming to Apple TV+
TV Ownership Trends -
The TV Ownership Trends Report quantifies the U.S. TV installed base, room location trends, and delves into what drives consumers to replace their TVs. The dashboards include an 8-year trend. These data provide a view of how the TV replacement cycle impacts the resulting installed base. The dashboards are updated quarterly.
Key Findings this wave include:
May '21 Device Ownership Trends & Profile Report -
The Device Ownership Trends & Profile report is your go to for understanding what devices consumers own and how that has changed over the past 3-years. The profile tool segments over 300 consumer groups. You can quantify device ownership penetration for your target demographic, shopper, viewer, subscriber and more. The analysis is published every other wave, and the accompanying excel data dashboard provides a more in-depth view of the trends every quarter.
Promotions Marketplace -
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Key Marketplace Report Highlights:
Service Plans Marketplace - June 2021
The NPD Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key Marketplace Report Highlights:
Mobile Device Marketplace - June 2021
NPD Connected Intelligence's Device Marketplace report provides a comprehensive view of the US mobile device landscape through the online tracking of mobile phones and other cellular-powered products such as tablets and mobile hotspots. The monthly updated report provides device spec and pricing information on the afforementioned products available through all major postpaid and prepaid service providers' digital channels as well as national distributor outlets (including Best Buy, Walmart, Target online stores) and manufacturer direct online store of Apple.