Mobile Week in Review
The week when everyone went to MWC 2025.
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The week when everyone went to MWC 2025.
The week when:
- Ecobee Essential Now Available
- Google Home Max Loses Detection Features
The week when:
- Fubo to expand bundle pricing and packaging
- YouTube TV app redesign
Key Findings:
While the postpaid carriers are getting on par in network and service offerings, rising service prices and attractive deals from existing players and newcomers will reignite the switching activity in the market. Cable MVNO threat continues to be hot as they get close to launching their own networks.
Key Findings:
While the postpaid carriers are getting on par in network and service offerings, rising service prices and attractive deals from existing players and newcomers will reignite the switching activity in the market. Cable MVNO threat continues to be hot as they get close to launching their own networks.
The week when:
- OnePlus’s expensive typo
The week when:
- Amazon Updates Alexa
- New Ring Camera Announced
The week when:
- NY Yankees and Prime Video team-up
- Max scraps content from ad-supported plan
- FilmRise and Samsung TV Plus partnership grows
Circana Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via Circana’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
The Circana Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key highlights from the February 2025 Marketplace Reports: