Mobile Week in Review
The week when:
- T-Mobile reignites the prepaid fire with a $10/month plan
- Late March welcomes new Android flagships
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The week when:
- T-Mobile reignites the prepaid fire with a $10/month plan
- Late March welcomes new Android flagships
The week when:
- The new iPhone SE goes 5G
- T-Mobile brings 5G FWA to Metro stores
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
The NPD Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key Highlights from the February 2022 Marketplace reports:
NPD Connected Intelligence's Device Marketplace report provides a comprehensive view of the US mobile device landscape through the online tracking of mobile phones and other cellular-powered products such as tablets and mobile hotspots. The monthly updated report provides device spec and pricing information on the afforementioned products available through all major postpaid and prepaid service providers' digital channels as well as national distributor outlets (including Best Buy, Walmart, Target online stores) and manufacturer direct online store of Apple.
The week when:
- Visible Runs Big Promotions for 2sday
- Metro reacts to Cricket’s iPhone promo
The week when:
- Samsung unwraps the Galaxy S22
- Cricket touts the iPhone 11 for $99
The week when:
- Verizon goes for a 36-Month EIP
- T-Mobile delivers another strong postpaid performance
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.