Usage Report - September 2020

As discussed in the Wearables Ownership report, this wave of the wearables research comes in unusual times, due to the COVID-19 pandemic. And while the U.S. COVID situation is improving there is a strong probability of a second spike this fall which will continue to impact our behaviors and – most importantly for the wearables market – continue to drive more focus on health and wellness.

Ownership Report - September 2020

This wave of the Wearables ownership report comes in unusual times due to the COVID-19 pandemic that has forced us all to change many facets of our behavior. While the lock down phase is (at least for now) behind us, the smart money is on a second spike as Fall approaches (and schools re-open) and will therefore continue to have a major impact on our routines.