Digital Distribution

Feb '20 TV Ownership Trends -

The TV Ownership Trends Report quantifies the U.S. TV installed base, room location trends, and delves into what drives consumers to replace their TVs. The dashboards include a 7-year trend. These data provide a view of how the TV replacement cycle impacts the resulting installed base. The dashboards are updated quarterly. 

Feb '20 Device Usage Trends Report - May 2020

The Device Usage Trends Report includes a 3-year view of device usage and a profile worksheet. This quarterly data report quantifies consumer use of computers, TV-connected devices, tablets, and smartphones; examining how usage of each screen has changed over the past 3-years. The profile tool allows you to compare usage across over 300 consumer segments. Every other wave the data report is accompanied by an analysis.

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