Device Ownership Trends & Profile Report - July '25
Devices owned, viewed across 300 consumer profiles
Device Usage Trends Report - July 2025
Consumer use of TVs, streaming media players, video game consoles, Smartphones, tablets and computers.
The Evolving Ecosystem Report
The Evolving Ecosystem Report provides a holistic view of how U.S. consumers own and use devices in their homes. It examines the interactions between category and brand ownership across Smartphones, Wearables & Entertainment, Voice Assistants, and Smart Home & Appliances. As innovations continue to change the technology landscape, the report also discusses perceptions and implications of supplemental or emerging technologies such as artificial intelligence.
TV & Video Week in Review
The week when:
- Netflix and Spotify partnership
- Amazon will sunset Freevee
- Fox Nation expands to live sports
TV & Video Week in Review
The week when:
- Disney plans shopping experience for its streaming services
- Paramount+ rebranding
- ESPN renews deal with the Premier Lacrosse League
TV & Video Week in Review
The week when:
- Warner Bros. Discovery splits
- Roku is testing a new UI
- AVOD Zone-ify offers video games through TV Remotes
TV & Video Week in Review
The week when:
- Fubo and DAZN partnership
- Game Shows, Hulu, and Peacock
- ESPN brand campaign
TV & Video Week in Review
The week when:
- Disney’s new ESPN streaming service
- Disney+ and Hulu throwback campaign
TV Switching Study - March 2025 Data, Published May 2025
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. This wave we expanded the reporting to cover YouTube usage, paid household subscriptions, memberships beyond media, and the ways viewers would be interested in getting free or discounted SVOD services bundled with other services and memberships.
TV & Video Week in Review
The week when:
- Samsung plans to launch aggregated FAST channel
- Netflix revamps homepage
- Pluto TV adds anime