Home Automation

The Evolving Ecosystem Report

The Evolving Ecosystem Report provides a holistic view of how U.S. consumers own and use devices in their homes. It examines the interactions between category and brand ownership across Smartphones, Wearables & Entertainment, Voice Assistants, and Smart Home & Appliances. As innovations continue to change the technology landscape, the report also discusses perceptions and implications of supplemental or emerging technologies such as artificial intelligence.

Ownership and Usage Report

After modest growth in 2024, Smart Home sales are softer early in 2025, declining -2% through April compared to a year ago.  While the industry continues to struggle to convert more households into owners, macro economic headwinds including high credit card debt, declining consumer wealth and uncertainty related to trade have impacted consumer confidence and spending.