U.S. CARRIER KPI REPORT 4Q 2021 - February 2022
Mobile Week in Review
The week when:
- Verizon goes for a 36-Month EIP
- T-Mobile delivers another strong postpaid performance
Promotions Marketplace -
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Key highlights from January 2022 Reports:
Service Plans Marketplace - January 2022
The NPD Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key highlights from January 2022 Reports:
Mobile Device Marketplace - January 2022
NPD Connected Intelligence's Device Marketplace report provides a comprehensive view of the US mobile device landscape through the online tracking of mobile phones and other cellular-powered products such as tablets and mobile hotspots. The monthly updated report provides device spec and pricing information on the afforementioned products available through all major postpaid and prepaid service providers' digital channels as well as national distributor outlets (including Best Buy, Walmart, Target online stores) and manufacturer direct online store of Apple.
Mobile Week in Review
The week when:
- AT&T and Verizon end the year strong
- Cable MVNOs keep the pressure on network operators
Mobile Week in Review
The week when:
- Samsung takes pre-orders for the Galaxy S22 pre-launch
- T-Mobile: Netflix is (still) on us
- AT&T and Verizon light up C-Band with concessions
Mobile Week in Review
The week when:
- OEMs exploit the CES hype for new phone debuts
- Verizon goes fully unlimited
- Visible jumps on the“Test Drive” bandwagon
Promotions Marketplace -
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Key Highlights from December 2021 Reports:
Service Plans Marketplace - December 2021
The NPD Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key Highlights from December 2021 Reports: