VR and Smart Glasses Report
Ownership growth has stalled for both VR headsets and smart glasses, but underlying consumer interest remains resilient.
Usage Report
Daily smartwatch usage remains stable overall, but there are emerging signs of softness among younger consumers.
Ownership Report
The U.S. wearables market is entering a new phase of maturity. Ownership levels for both smartwatches and activity trackers have plateaued, replacement cycles are lengthening, and economic pressures continue to influence purchase behavior. The Profile Report can also be found here.
Wear
The week when it was all about Meta
- Meta VR Glasses
- Meta Ray-Ban…audio?
- And finally… Cute is back
Wearables Week in Review
The week when:
- Another year, another Apple Watch (or two)
The Evolving Ecosystem Report
The Evolving Ecosystem Report provides a holistic view of how U.S. consumers own and use devices in their homes. It examines the interactions between category and brand ownership across Smartphones, Wearables, Entertainment, Voice Assistants, and Smart Home & Appliances. As innovations continue to change the technology landscape, the report also discusses perceptions and implications of supplemental or emerging technologies such as artificial intelligence, payment methods, and apps.
Wearables Week in Review
The week when:
- Garmin jumps into the screenless band market
- Samsung upgrades its smartwatches
Wearables Week in Review
The week when:
- Garmin jumps into the screenless band market
- Samsung upgrades its smartwatches
Wearables Week in Review
The week when:
- Meta launches own-brand of smart glasses
- Watch OS 27 has an upgrade problem.
- Snaaaaaaap!
Wearables Week in Review
The week when:
- Xreal launches cheaper “smart” glasses
- Oura slims down