TV Switching Study - November 2025
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. It also covers YouTube, household subscriptions and memberships beyond media, and the ways viewers would be interested in getting SVOD services bundled with other memberships.
TV & Video Week in Review
The week when:
- YouTube TV, Disney Network blackout ends
- Fire TV UI update
- Paramount teams up with PBR
TV & Video Week in Review
The week when:
- Roku simplifies sports streaming
- Fubo Channel Store launch
- Disney+ streams in HDR10+
TV Switching Study - November 2025
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. It also covers YouTube, household subscriptions and memberships beyond media, and the ways viewers would be interested in getting SVOD services bundled with other memberships.
TV & Video Week in Review
The week when:
- Apple TV and F1 megadeal
- Disney officially owns Fubo
- MSNBC sets date for MS NOW rebrand
TV Switching Study - October 2025
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. It also covers YouTube usage, paid household subscriptions, memberships beyond media, and the ways viewers would be interested in getting free or discounted SVOD services bundled with other services and memberships.
TV & Video Week in Review
The week when:
- HBO Max price hikes
- CNN will debut a new All Access subscription tier
TV & Video App Availability Report - October 2025
Availability of SVOD, vMVPD, and sports apps on devices.
TV & Video Week in Review
The week when:
- Apple TV+ rebranded
- Apple TV and Peacock Bundle
- Disney+ teams up with Taylor Swift
Garbage In, Garbage Out
AI is only as good as the data it is modeled on. That's easy with the marque aspirations of bigger AI, but when it gets personal, AI needs more accurate information.