Mobility

Service Plans - November 2020

NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.

Promotions Marketplace -

NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.

Mobile Devices - November 2020

Apple retakes center stage this month as it launches the last two version of its iconic iPhone 12, the 12 Mini, and 12 Pro Max.

Along with the new iPhone's entrant, so too come the earlier versions' price reduction across the entire retail landscape.

Key Highlights: 

  • Carrier's break out hefty deals to boost sales for Black Friday.
  • Apple's entire line of N-1 devices is reduced by $100 or more.
  • Best Buy discounts unlocked 5G phones by up to $300.

Service Plans - October 2020

The NPD Connected Intelligence Service's Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.

Mobile Devices - October 2020

No Surprise, the big news this month focuses on Apple, and the debut of their all-new 5G powered line-up of iPhones.

This year's launch is slightly different as Apple diverted from its standard three models to four, iPhone 12, 12 Pro, 12 Pro Max, and the newest Verizon iPhone 12 Mini.

Motorola goes all-in on 5G with the launch of its new Moto Razr and Moto One.

Key Highlights:

Promotions -

NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.