OEM Brand Analysis - 2H'19 - June 2020
The NPD Connected Intelligence OEM Brand Analysis report is a bi-annual Powerpoint-based report providing extensive information on consumers’ awareness and perception towards smartphone OEM brands in the market. The report is designed to help product development teams in their smartphone brand/device ranging efforts.
Mobility Week in Review
The week when:
- Verizon reengineers prepaid
- If I had a (Verizon) dollar for every
Service Plans - June 2020
The NPD Connected Intelligence Service's Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Mobility Week in Review
The week when:
- Dish confirms Boost Mobile buyout
- AT&T to close 250 retail outlets
- Qualcomm intros low-cost 690 Snapdragon 5G chipset
Mobility Week in Review
The week when:
- Cox to jump into the mobile bandwagon
- Dish getting cold feet?
- Verizon aims to change customer demographics
Mobility Week in Review
The week when:
- Samsung hopes for faster upgrades with the Access program
- Apple planning to extend Apple Card financing beyond iPhones
- HBO Max is data-free for AT&T customers
Broadband Marketplace - May 2020
The NPD Connected Intelligence Service's Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Promotions -
NPD Connected Intelligence’s new Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via NPD’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Mobile Device - May 2020
Motorola and Verizon take the spotlight this month with the debut of three new smartphones the G Power, G Stylus and Edge+.
The Edge+ is a big jump for Motorola into the premium device market, previously staying comfortable in the mid-tier, and currently a Verizon exclusive.
OnePlus is making a splash in the market, growing its carrier client list to include Verizon.
Key Highlights:
Mobility Week in Review
The week when:
- AT&T to halt 5G E advertising
- Verizon’s low-cost MVNO now truly “Visible”
- Tracfone offers add-on telehealth service
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