Broadband Consumer Report 2026
The Broadband Consumer Report examines the impact of broadband connectivity (or lack thereof) on the ownership of consumer tech products and media entertainment use cases. With a heavy emphasis on the differences between rural and urban households, the report also considers adoption of various mobile solutions.
Build Belief
No one was ready for the Internet when it arrived. Are we ready for AI?
Smart Home Week in Review
The week when:
• Gemini Joins AT&T Home Security
• SmartThings Puts a Price on Its API
TV & Video Week in Review
The Week when:
- Netflix Tests Theme-Based AI Discover, Extending Its Search and Discovery Leadership
- MS NOW Expands Direct-to-Consumer Reach Across Major Connected-TV Platforms
- Disney and WWE Expand Partnership with Cross-Franchise Live Events
Wearables Week in Review
The week when:
- Warby Parker Pre-Orders This Week?
- I Hear You
TV Switching Study - November 2026
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. It also covers social media video usage, household subscriptions, memberships beyond media, and the ways viewers would be interested in getting SVOD services bundled with other memberships.
TV Switching Study - November 2026
The TV Switching Study is our semi-annual research on viewers’ TV services, engagement & future intentions. It also covers social media video usage, household subscriptions, memberships beyond media, and the ways viewers would be interested in getting SVOD services bundled with other memberships.
Mobile Week in Review
Promotions Marketplace
Circana Connected Intelligence’s Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via Circana’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Service Plans Marketplace
The Circana Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key highlights from the October 2026 Marketplace Reports: